Optimus Design
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Pitchfork Music Festival - Trailer 2015

Pitchfork Music Festival - “Trailer 2015”

We were fortunate enough to be asked again to create a trailer for the Pitchfork Music Festival in Chicago. Just like in years past, we built upon, expanded, and went wild with the visual style of the festival's website. In addition to promoting the festival online, this trailer is also played on the jumbotron screens throughout the weekend. 


2015 was the 10th Anniversary of the festival, and we were also asked to contribute graphic elements to a video retrospective.  This mini-doc titled, "Pitchfork Music Festival X" celebrates the 10 amazing years that the festival has been held in Chicago's Union Park.  We provided intro and outro animations along with bold transitions for this fun look back on acts like Kendrick Lamar, Vampire Weekend, R. Kelly and LCD Soundsystem. 


Retrospective: "Pitchfork Music Festival X"





Optimus Design

Creative Director: Donnie Bauer
Design Producer: Jon Desir
Design: Donnie Bauer
CGI Modeling: Drew Parks, Jesus Bibian, Mark Walczak
CGI Rigging: Luis Mayorga, Mark Walczak
Animation: Luis Mayorga, Mark Walczak, Donnie Bauer, Steven Greenwalt
Compositing: Donnie Bauer

Shedd Aquarium

Creative Director: Kara Kotwas
Art Director: Andy Park
Director of Marketing: Tynnetta Qaiyim
Producer: Amanda Enser

One at Optimus

Directors: Mark Pallman, Amanda Speva
Producer: Sarah Wien


Editor: Lucy Radke
Assistant Editor: Luke Sloma
Producer: Brian Hrastar
Assistant Producer: Katie Smith
Colorist: Oscar Oboza
Cleanup: Marko Markewycz, Cory Davis
Audio Engineer: Marina Bacci