General Mills - Game Day
We were lucky enough to reunite with the brilliant minds at BB&Co as well as the talented team at General Mills to help bring this new campaign to life. As we were pitching this project, we imagined a world where Supermarket Sweeps meets Monday Night Football. We worked closely with the Director and Production Design team to ensure a seamless blend of practical set dressing and CGI extension.
“Spend $30 Get $10”
CGI - Scene Breakdown
Set Photos
Credits:
Executive Producer: Tracy Spera
Editor: Tim Cahill
Assistant Editor: Chris Shepard
Assistant Editor: Carly Bickett
Audio Engineer: Zach Scheitlin
Design/VFX Producer: Meezahn Senbetta
Creative Director: Tyler Nelson
Animation Director: Luis Mayorga
Senior Animator: Spencer Seibert